Day Three at Pitti Uomo

The international community of menswear buyers camped in Florence for the third day of premium trade exhibition Pitti Uomo awoke to a city bathed in brilliant sunlight. Last night, the show closed with two major events. The first, a catwalk presentation hosted by luxury Italian tailoring brand Corneliani was nothing short of dramatic. Staged at the long defunct Stazione Leopolda train station, the event was staged amidst a misty forest of towering tree trunks which had been transported to the indoor event.




Buyers looking to the Mantova based tailoring house for beautifully crafted tailoring, technical innovation and overblown opulence did not leave dissappointed; but more about the runway show later today.
The evening continued at a lively drinks reception layed on by the British Menswear Guild in the decadent surrounds of the Winter Garden hall in Florence's Grand Hotel. Reading like a 'Who's Who' of classic and contemporary British fashion, the guest list was impressive including the likes of Barbour, William Hunt, Duchamp, Grosvenor Shirts, and Simon Carter, to name but a few. And, despite the overriding sense of business uncertainty which has shrouded Pitti Uomo, spirits were remarkably upbeat, and as the band played and prosecco was swigged, the evening ended on a remarkably boisterous note (with some guests even cutting a rug on a dancefloor).
Now, I must take my leave from this stuffy press room and hit the show. Stay tuned this afternoon for an update on Pitti Uomo's hottest collections.Source URL: http://icip2idayusof.blogspot.com/2010/01/day-three-at-pitti-uomo.html
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